Concept in Definition ABC
Miscellanea / / July 04, 2021
By Florencia Ucha, on Apr. 2010
Sneak peek, movie trailer
The word trailer presents a recurrent use in the world of movie theater, being one of the contexts in which it is most used and although it is an English term, whose translation into Spanish would be advance, it is is so deeply rooted that practically the advancement was relegated to the background, adopting it in the Spanish language as a word more.
So in the cinema, a trailer is a small extract, a preview, a preview of the images of a film that will be released soon. It usually consists of the compendium of those most impressive and interesting passages in the development of the story in question. The rationale behind this is obviously to get the public's attention.
They have an average duration of between a minute and a half and two minutes, they are usually accompanied with music or with its original sound and in some cases the images are interspersed with plates that inform about the director, who is, the most important works of him, for example, Clint Eastwood, winner of an Oscar for the direction of Million Dollar Baby; The same happens with the actors, they present plaques with the names of the main actors and the most relevant awards they hold.
Likewise, if the film was awarded at an important festival, plaques are inserted between the images of the film indicating the awards the film has received. Although at first the only possibility that had to see these trailers was going to the cinema to see a movie, before the beginning of the same and mixed with the advertising they were disseminated, today, it is possible to see the trailers in different media communication, especially on TV, in the news, in segments of shows or programs specialized in cinema and not to mention InternetCurrently, the number of pages that allow you to see the trailers of the next releases is innumerable, some even exceed that average duration that we mentioned at the beginning.
On the other hand, we cannot ignore that today there are many people who wait to see a trailer for a film to decide whether or not to attend the cinema to see it. Knowing this situation is that producers and marketers usually place in those few minutes, as is popularly said, all the meat on the grill, in this way to attract the largest possible audience, to fans of the genre in question of course but also to many others who may be attracted to the author, the director or one of the protagonists.
However, the trailer is not limited only to cinema products but its use has been expanded as a result of the functioning it has achieved in this area. And so it is possible to see this Format when it comes to promoting and previewing a new TV show, a video game, a book, among others.
The relevance they hold and the expertise they demand has generated the development of a professional specialized in the manufacture of these products, which of course must have knowledge about marketing.
Cargo vehicle
And the other recurring use of the word is to designate that non-motorized cargo vehicle consisting of at least its own chassis, wheels, cargo area and brakes. It is often referred to as a trailer or trailer as well.
The particularity it presents is that does not move under its own power but needs to be pulled and directed by another vehicle. As a consequence, these obstruct the vision, both of the patent and of the lights of the vehicle that is towing it, the trailers, although not have their own mobility, they must carry a copy of the patent and a set of lights that will be activated by an electrical connection on their back.
Generally, a trailer consists of a chassis that contains a certain load surface, wheels that are those that will allow you to move when the vehicle towing you carries out the action of mobilize it. An ordinary car, a van, a truck, a motorcycle and even a bicycle can carry a trailer without problems, obviously, it must be adapted to its characteristics.
It is used to transport different types of loads, from motorcycles, tents, animals, to food and other substances.
Horses, for example, when they have to be moved from one place to another, to participate in a contest, To cite a recurring case, these types of vehicles are often used because it is a safe way to move them
Trailer themes