Difference Between Goal and Objective (With Examples)

A goal it is what a person, a company, an institution or a government wants to achieve or become, that is, it is an end in itself. A target It is a process or an action that is carried out to fulfill a purpose.

Therefore, a target It is something that is done to get a goal. For example: The target of a person may be to pass exams to attain goal to graduate from a career.

All business, personal or government projects are designed including goals, which direct the actions, and relevant objectives and achievable, that is, they must produce substantial modifications to achieve an end and must be possible for the subjects to do involved.

In addition to being distinguished by their definition, the goal and the objective are differentiated taking into account the types of results they obtain, the time they require, their measurement and the subjects involved.

Target Characteristics

goal types

Lens Characteristics

Target Types

Examples of difference between goal and objective

1. Goal: A person wants to buy a house.
   objectives: Save money and spend only on what is necessary.
2. Goal: A company aims to get more customers.
   objectives: Create promotions that attract new users and have a competitive price in the market.
3. Goal: A presidential candidate seeks to win the elections.
   objectives: Hold events in different parts of the country and understand the needs and concerns of the population.
4. Goal: A government seeks to increase university enrollment.
   objectives: Link the university world with the world of work, so that students have a job when they finish their studies and improve study plans.
5. Goal: A student wants to get a scholarship.
   objectives: Study more and improve grades.
6. Goal: A person wants to have a healthier life.
   objectives: Do physical exercise, improve your diet and drink plenty of fluids.
7. Goal: A government wants to improve the economy of a country.
   objectives: Analyze the current state of the economy, promote regional trade and increase the production of goods and services and purchasing power.
8. Goal: An NGO seeks to reduce environmental problems.
   objectives: Analyze its causes and the laws that protect natural spaces and carry out awareness campaigns on the subject.
9. Goal: A soccer team wants to win the championship.
   objectives: Train more and learn how the opposing teams play.
10. Goal: A platform of streaming You want to improve your content.
    objectives: Know the tastes and interests of users and invest in new audiovisual productions.
11. Goal: A laboratory wants to develop better drugs.
    objectives: Hire more professionals and buy the necessary equipment.
12. Goal: A municipal government wants to build an underwater tunnel.
    objectives: Study the spatial characteristics of the place where it will be developed, evaluate costs and select the best construction project.
13. Goal: A person wants to better organize his day.
    objectives: Get up earlier and make a schedule of activities.
14. Goal: An agricultural company wants to increase its production.
    objectives: Improve the soil, the machinery and the risk system and buy better quality seeds.
15. Goal: A person wants to travel to Europe for three months.
    objectives: Save money, find out what documentation is necessary, and find interesting places to visit and information about lodging.
16. Goal: A person wants to sell his comic book collection.
    objectives: Make an inventory, find out what price they are selling for and publish them on a website where these products are bought.
17. Goal: A person wants to pass an international English exam.
    objectives: Find a teacher specialized in this exam, study hard and talk with native speakers.
18. Goal: The creators of a website want more people to visit it.
    objectives: Improve the visual aspect of the site and simplify the menu.
19. Goal: A person wants to improve his CV.
    objectives: Take job improvement courses and gain more experience in the field.
20. Goal: A company wants to hire the best professionals in the sector.
    objectives: Analyze who are the people who do this type of work best and offer them a better job.
21. Goal: A country wants to reduce air pollution.
    objectives: Achieve that more and more people use public transport and grant benefits to activities that use renewable energies.
22. Goal: A telephone company wants to improve its profits.
    objectives: Get more clients, improve advertising and make the different departments more efficient.
23. Goal: A publisher wants to sell more books.
    objectives: Find current writers, create new collections and improve product quality and design.
24. Goal: A person wants to win a cooking contest.
    objectives: Practice new recipes, try new dishes and rehearse basic cooking techniques.
25. Goal: A sportswear company wants to launch some new sneakers.
    objectives: Analyze what the needs of potential clients are, know the trends in this area and develop possible designs.
26. Goal: A company seeks to improve the elaboration of its products.
    objectives: Replace machines with more modern ones and incentivize workers.
27. Goal: A company wants to open more branches in the country.
    Target: Analyze where the new branches are needed or could work better.
28. Goal: A person wants to remodel his house.
    Target: Find prices for good quality materials and people who can do the job.
29. Goal: A person wants to read the classic books.
    objectives: Read a book every two weeks and look for reviews of it.
30. Goal: A government wants to improve the health system.
    objectives: Build hospitals in strategic locations, improve the patient care and study system, and create good working conditions for health personnel.

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