Importance of Digital Art

Until just a few years ago, digital art was technically limited to graphic design and its implementation at the advertising level or as part of the aesthetics of companies, brands and products, but the recent development of resources that guarantee rights over intangible creative work, has unleashed a growing wave of artistic production leveraged within the digital world, which substantially feeds the content offered by the web and social networks, at the same time that it promotes again the sense of the search and contemplation of the beautiful, the aesthetic and the pleasant before everyone's eyes.

This fervent desire for artistic contemplation that the very algorithms of social networks stimulate, has served as an incentive towards the maximum use of creativity and self-improvement in the staging of one's own personal image and of each of the things that one wishes to share in the virtual world.

Ones and zeros for posterity

Digital art is awakening new sources for the expression of human values, such as: 1) altruism, making digital artists into new and disinterested agents of change who seek alliances and exchanges more focused on sharing experience than on increasing the Profits; 2) philanthropy, devoting considerable percentages of the sales of digital works to the support of various charitable causes in all areas; 3) autonomy, through the generation of resources through the commercialization of works that require a low cost of production and allow the generation of resources with which to assume a lifestyle independent; 4) inclusion, with the generation of sharing spaces based on equal opportunities for all those who wish to participate, thus combating the exclusive patronage that galleries and museums have imposed decades.

The support that Blockchain-based technologies are providing for the protection of digital works of art, as well as those material works with the record of his image, is presented in an unprecedented way as the support that every artist had longed for throughout the centuries of art history, since until then the registration of works was subject to a copyright registration system, in many cases limited and exclusive, while now they can easily be granted authenticity and property contracts without any obstacles, discrimination and with multiple free options, which also promotes security and confidence among artists, in addition to allowing them to trace the whereabouts of their works, within an unprecedented commercial dynamic that is driving art as a powerful investment mechanism that attracts even the least knowledgeable, while offering the guarantee of perpetuity of the works over time and their digital records.

New benefits available to everyone

This paradigmatic change that represents the opening of digital art among artists and the commercial dynamics of globalization, little by little offers a new meaning to the expression of the ideas and human thoughts through the letters, the image and the sound, but at the same time, it opens the way towards the exchange of works and knowledge between people throughout the world. planet.

The technological phenomenon on art begins to arouse at an earlier age the interest in developing an artistic project to get all kinds of benefits, thus that the staging of the artistic work that children are excited to do and show, either as part of their school homework, as a real interest in working in this area, coupled with the facilities that various applications and programs offer for the creation of all kinds of considerable results such as digital art, together to the fact that the necessary theoretical knowledge is also very easily accessible, so that anyone can begin to explore, nurture and take advantage of their own skills artistic.

Prolonging the future of art

Among the main advantages that digital art offers to artists, collectors, the public and various curious, one emerges for itself, offering a new way of encourage passion for art and the desire for its consumption, setting a pattern of demands on aesthetics that well the algorithms of platforms and networks Social networks are knowing how to take advantage of it, and this phenomenon can be considered as a new era of Renaissance in Art as a result of the importance that the digital development has for more than half of humanity that already has access to the internet and that is beginning to re-educate itself to continue enjoying art for much longer.

References

Alsina, P. (2014). Dismantling the myth of the immateriality of digital art: towards a neomaterialist approach in the arts. Artnodes: magazine of art, science and technology, (14), 78-86.

Bellido Gant, M. L. (2003). Digitized art and digital art: artistic manifestations in the digital age.

Kuspit, D. (2007). Digital art and video art. Circle of Fine Arts.

Oubina, d. (2022). A philosophical toy store: Cinema, chronophotography and digital art. Spring Editions.