Concept in Definition ABC

New technologies have opened new doors of relationship by being able to create a virtual community. There are different social networks that encourage interaction between users. Facebook and Twitter are two of the most used media. Facebook is often used for personal issues to keep in touch with friends and family while Twitter responds to more use professional In most cases. On the other hand, there is a social network that is succeeding not only among the anonymous but also among the famous: Instagram.

The value of the interaction through this social network in which many people follow the publications of their favorite singers and artists, is the value of the image as a way of communication. That is to say, many professionals share personal selfies and also photos of landscapes through this medium. Each person can give the orientation they want to their profile On Instagram.

Online community

An instagramer is a person who participates in the community spirit typical of this medium that can also be used as a great

tool of marketing. For example, many fashion bloggers who have a space where they share their style secrets and daily looks, also share personal photographs through this medium. In fact, there are professionals who even earn money through Instagram by supporting certain campaigns of advertising.

The instagramer can interact with other followers to the extent that he wants to get involved. Instagram is a medium, just like Facebook and Twitter and each Username decides, according to your personal preferences and your own philosophy, what part of yourself do you want to project through this medium.

Profile on Instagram

In addition, it is very convenient to publish new content on Instagram since it is fully adapted to be used with mobile devices. Every instagramer has a profile in which they make a presentation personal. It should be pointed out that just as a blog can be a very professional projection tool. importantly, an instagramer can also use this social network as a marketing tool personal.

For example, a photographer can use Instagram to share photos to help him become known as an expert. A model can also share images from some of her advertising campaigns of her collaborations with fashion magazines.

Photos: iStock - Mixmike / svetikd

Topics in Instagramer