Concept in Definition ABC
Miscellanea / / July 04, 2021
By Florencia Ucha, on Feb. 2009
Massive is called that which shows on the one hand a great mass and on the other an important density as well, although mainly the term It is usually used more in its other meaning that refers to something large, that concerns a good number of people or that is carried out in large quantities.
In the last case that we mentioned in the paragraph above can be cited as an example to illustrate a little more the scope of the term, to the media communication: radio TV, Newspaper, magazine, also called by many mass media, because they are directed and most importantly, their contents are consumed by a huge number of people, which is what ultimately gives them this characteristic of massive.
Another example of massive can be found in factories where certain goods, objects or products in large or massive quantities, because they are destined for and are consumed by a significant mass of people.
On many occasions and for many people, the concept of mass or massive has a
connotation highly negative, on the one hand because there has been a belief that everything that is produced in series and in large quantities generally lacks the quality or category that will show those things or objects that are created to discretion or on request and that of course were not thought with a criterion of massiveness, but more of exclusivity. This is why the massive is often despised because it is considered cheap and lacking in any distinguishing feature. Mass Topics