Concept in Definition ABC
Miscellanea / / July 04, 2021
By Cecilia Bembibre, in May. 2010
The word boutique, of French origin, has become popular to refer to small businesses or stores in which, In general, products of high refinement and exclusivity are sold, therefore accessible to a small number of people. Boutiques are never places where one can find massive or cheap products but rather items of design and of creativity particular.
European origin
The boutique is a typical establishment French commercial that began to appear in the nineteenth century in large French cities, especially in Paris, as a space so that wealthy women could get clothing, accessories, jewelry and other items exclusive. Boutiques became popular in the rest of Europe and the world from the 20th century, when the consumption Fashion was of great importance. Today, boutiques must cope with mass-access businesses and establishments that sell extremely cheap and non-exclusive products. However, boutiques have a loyal audience that is especially looking for expensive and unique products that set trends, style and glamor.
Commercial conception that was extended to other areas such as the hotel industry with the famous Boutique Hotels
At present, the concept has extended its use to other areas and thus it is that today those establishments that do not sell will also be called boutiques. exclusive clothing or accessories but if they sell other products with selected characteristics: books, hotels, technology, coffee, toys, bakeries, among others. The common feature of all these products will be, needless to say, their exclusivity and high price.
A paragraph Besides, it deserves the so-called boutique hotels, so popular, famous and visited today all over the world by a public of high purchasing power, precisely because the value of its services and rooms far exceeds that of hotels traditional.
The boutique hotel was born in the United States, more precisely in New York City, in the eighties, and after its success the Format towards the rest of the world. The Morgans Hotel in New York is considered the first hotel of its kind. Today, it is impossible not to find a proposal of this type anywhere in the world because they have a mass public that demands them and they have become an authentic business within the tourism and hospitality.
Select location, unique design and exclusive services
Its characteristic features are an exclusive location, that is, they are located in elite neighborhoods, close to shopping and shopping areas, they have a singular and unique design and offer very exclusive.
Another particular sign is the limited rooms available. The purpose of this decision is to assure the guest who chooses them that the service they will receive will be complete and personalized.
The architecture and the design attributed to them is unique, careful, elegant, and in some cases they even offer thematic designs that are known to conquer the guest. Through interior decoration they try to generate a warm, welcoming and intimate atmosphere.
This is undoubtedly the main difference that they seek to make with traditional hotels, offering the guest a room and facilities that do not give the sensation just to be in a hotel, the idea is to make the tourist feel at home and surrounded by everything that he likes and with the pampering of exclusivity in every way.
In recent years, and given the business they represent, their building being the old buildings or the mansions that have a particular history to their credit, the most required by the builders. The idea is to keep the magic and the essence of the old building, improving it in some aspect, but without losing the vintage aesthetic.
With regard to costs, as we have already pointed out, these are hotel proposals that have a considerable value and usually above the classic accommodations.
Boutique Themes