Concept in Definition ABC
Miscellanea / / July 04, 2021
By Florencia Ucha, in Oct. 2010
The concept that concerns us in this round is of English origin, but as with so many other terms from the language English, they managed to transcend their own “border” and so much so that they have been adopted as their own in languages like ours, Spanish.
It is composed of two English words, best, which refers better, and seller, for its part indicates seller, meanwhile, the compound that make up both terms allows to account for the most seller in some category, especially books, records, etc.
Books, movies... that achieve a tremendous amount of sales and are positioned among the best sellers in the rankings
So, we call Best seller To them books, movies, records or video games, which immediately get a huge amount of sales and by case as a result the enormous repercussion they achieve among the public, who buy and buy them, become part of the list of the best sellers in each heading.
Although it is a concept made up of terms that correspond to the English language, as we have already pointed out, its dissemination in this way is such that it has already been accepted as own in other languages, although the concept is made up of two foreign terms, as in the Spanish language, which has already adopted it as an integral part of its terms.
In any case, it also has its own name in Spanish: bestseller, but of course, it is much less used in comparison with that of Best Seller, since mostly those proposals that reach large sales appear named in this way in bookstores or in the media. communication.
Artistic or academic value of a work, although this is not always the case in best sellers
In some cases, although they are the least, the term is also used to highlight the artistic or academic value of a work.
However, in either case to mark this or that book Best Seller does not necessarily imply that it has a great quality academic or artistic, but rather implies a high level of dissemination and sales.
Creating a best seller
But another issue also comes into play in this complex network of Best Sellers because it is also a constant reality that many Best Sellers They reach this level neither as a consequence of their artistic quality, nor because of who the author is, but in fact they do it because of the magnificent and organized propaganda promotions organized in their wake by publishers, who first take into account the tastes, expectations and demands of the consumers at the time of reading, for example, and then with these results in hand, put hands to work to promote that work that responds precisely to those preferences, expectations and demands, that is, they produce what the public wants and it is more than certain that by satisfying their demands it will be a sales success.
Higher valuation of course will have those cases that do not start with that proposal and that become number one because the public suddenly chooses them and not because they are the result of a strategy finely planned.
Entering the Best Seller lists, in addition to paving the way for publishers when it comes to promoting it among their potential buyers, also turns out to be widely beneficial for authors of works who can achieve with a publication what a writer always wants: to be read and an increase in both their prestige and the account bank. And not to mention the possibility of continuing to write, that is, to achieve a succulent contract with a editorial in monetary matters and also that it is maintained over time.
A traditional step for the best seller: jump to the movies
The Harry Potter, Twilight, and 50 Shades of Gray sagas, written by J. K. Rowling, Stephenie Meyer, and E. L. James, respectively, are some recent best-seller examples that once shocked readers and racked up sales records, the industry more Marketer of the seventh art, always attentive to this type of phenomenon, took care to generate the corresponding adaptations to transfer said fabulous impact to the movie theater.
And boy did he more than make it through too, because all these stories we just mentioned were made famous in books, then, they knew how to transport that success to the box office of the cinemas and exploited the box office.
By this we mean that it is usually a common and common step that a best seller is later co-opted by the cinema universe to achieve a similar audience record, but in movie theaters.
Topics in Best Seller